Sent notifications automatically to a User when they approach a Beacon. When a User consults your app close to one of them, he will receive a notification.
Muse Back-end is crafted carefully for developers who spend all day thinking about building an app.
Advanced Edition
Access hidden setting, for even greater customization of your Native Application
Custom Code Widget
Create your own widgets to build the home page of your App
Custom Code Menu
Start from scratch to create a customised Navigation menu for your App
Custom Code Section
Develop your own features from scratch in App sections
Fast-track your Brand's Success by Creating an App
Reduce abandoned orders, improve the ordering process, all thanks to the eCommerce mBaaS
Club Card
Reward your most loyal customers with exclusive privileges. Give special recognition to clients who complete several Loyalty Cards. The most loyal customers enter the club and get exclusive privileges.
Loyalty Card
Create a unique loyalty program for your clients. Each time your customers visit or buy from you, they validate a loyalty point on their card. Once the card is complete, you reward them with a gift.
Google AMP - Accelerated Mobile Pages
Increase the visibility of your products and improve your users' experience on your PWA.
Schedule a live demo session with one of our representatives.
Dashboard
The Intuitive Dashboard
This dashboard is equipped with intelligence filters allowing you to easily find the content you are looking for.
Introductory Screen
The first time you enter your back-end, you"ll be welcomed with explanations on all the main functionalities of the back-end to help you get started.
Custom URL
You can link your domain name to our back-end if you do not wish to access it from a musegravity.cloud URL.
Available in 27 Languages
The Muse mBaaS Back-end is available in 27 languages: French, English, Italian, Spanish, Portuguese. All these translations are carried out by employees in their native language.
Files Management
You are granted storage space to host your files, with the possibility to organize them in folders. these elements are then available from the dedicated URL.
Add-ons Management
The management of Add-ons takes place within a dedicated interface, which lets you see all the Add-ons you have activated at a deactivate or delete the language.
Wizard
The Muse back-end is equipped with a creation assistant that will guide you through the key steps in creating your app.
Content
Content List
For all content created, pick a status: Published, In stock, Draft, and manage publications easily.
Content Sorting
For each section or category choose the sorting criteria for your content: by writing date, alphabetical order or even based on the number of comments.
Highlighting Content
Content which deserves highlighting within your app can be identified as such within the CMS when you create it.
CMS
Content Management System
Add content, super fast and easily in your App with the Integrated CMS
Advanced CMS
The integrated CMS lets you create any type of content directly from the back-end: Articles, Videos, Sounds, Photos, Forms, Events...
Managing the content status
For all content created, pick a status published in stock, Draft and manage publicity easily.
Delayed Publication
You have the option to delay the publication of content, by picking a future time and date.
Categorizing Content
Create an unlimited number of categories to classify you content inside a section and choose between 5 display templates for categories. Easily manage the activation of each category, and move items from one category to the other.
Content sorting
For each section or category choose the shorting criteria for your content: by writing date alphabetical order or even based on the number of comments.
Centeralized Content Management
Access a dedicated page to manage all the content created using the CMS. This dashboard is equipped with intelligent filters allowing you to easily find the content you are looking for.
Highlighting Content
Content which deserves highlighting within your app can be identified as such within the CMS when you create it.
User Profile
Content authorship can be assigned to a member of your team or to an external author.
Multi-block Editing
You can structure the content of your articles into different types of blocks (text, photo, video, quotes,..) which will impact the layout and ensure maximum display compatibility on all screen sizes.
Rich Text Editor
Writing blocks include a rich text editor to allow you to easily edit the layout for our page and enhance your text.
Content Geo-Localization
Assign geographical coordinates to your content for a possible map display.
Customized Date Format Display
Several date formats can be applied to time stamp your content. Pick the one which is most relevant to your audience.
Advanced Meta-Information
The Meta-Information associated with your content is important for increasing engagement. You have full flexibility when it comes to the display of this information within your app.
Advanced Design Customization
Design-wise, all content produced through the CMS can be customized independently, regardless of the general settings applied throughout the app.
Custom Tab Style
When organizing your content into categories, choose the design of the tabs filtering access to each category.
Color, fonts, alignment, thumbnail design
The design of content produced through the CMS is customized up to the very last detail.
Multi-Content
The Favorites section regroups all of the content (regardless of what type) bookmarked by your users in the same place. Pictures, Videos, sound or text, they all fall within the same section for a user-friendly experience.
Delete Favorite
The list of bookmarked content can easily be modified thanks to the option to delete items.
Article
Photos
Videos
Calendar/Events
Map
Sound/Podcast
About
Contact
Form
Article
9 Article Templates
9 display templates are available for articles lists. a Classic list, Highlighted articles, thumbnails, your choice, based on your type of content.
4 Details Templates
Choose between 4 templates for the display of article details pages.
Filter Display
Add filters easily to categories in your articles' sections. Select the design of your categories from 5 templates: expendable, dropdown, pager, circle band or overlay.
Optimized for All Screens
Integrate images into your content easily with the drag and drop feature.
Photos
9 Article Templates
9 display templates are available for articles lists. a Classic list, Highlighted articles, thumbnails, your choice, based on your type of content.
4 Details Templates
Choose between 4 templates for the display of article details pages.
Filter Display
Add filters easily to categories in your articles' sections. Select the design of your categories from 5 templates: expendable, dropdown, pager, circle band or overlay.
Videos
Encryption and Hosting
Your video will be automatically encrypted in several formats to ensure optimal support across platforms.
Video Player
Muse integrates a customizable video player, supported on the web as well as on mobile. Everything is included.
External Player
When you embed a video hosted on a third-party platform inside your app, the video player of the said platform is used. Everything is thoughtfully designed to ensure a smooth experience for your users.
8 List Display Template
Pick a list display template for your videos among 8 customizable templates: list mode, highlighted content, full-screen and much more.
4 Details view Templates
4 templates are available for the detail pages of your videos: vertical or horizontal toolbar, title position, customize your template.
4 category view templates
Create categories to filter your video content and choose between 3 displays templates for categories: Drop-down, Pager or Circle Band.
Adaptive pages
The video pages within your app are designed to make the absolute most of the space available, depending on the whether your user is on mobile, tablet, laptop or a larger screen.
Calendar/Events
Event Management
Create your events directly from the back-end and share the event details with your users.
Time zones
The date and time of your events are displayed according to the time zone of the user accessing the content of the calendar section.
Itineraries
Thanks to event geolocalization, your user can create itineraries using external Map services such as Google Maps or Apple Maps.
Organise Events by Date
The design of the calendar section is designed to display several events on the same day.
Dates Display Format
Select the display format of dates used for your events, in order to feature the one which is most relevant to your users.
3 Design Templates
Customize the detail page of your events with 3 customizable templates.
Add Event to Phone Calendar
Let users add events to the Calendar app on their smartphones through the button featured in the toolbar.
Map
Display Mode
The map section allows for the creation of geolocalized points of interest, which can then be displayed in list or map view.
Points of Interest
Add any type of content to describe your points of interest: text, photo, video or even embed code.
Itineraries Function
Thanks to the geo-localization of your points of interest, user can create itineraries towards your points of interest with external map services such as Google Map or Apple Maps.
Sound/Podcast
Background Audio Playback
Your native apps support audio playback mode, including when the app isn't in the foreground. This allows users keep listening to your podcasts while using other apps, for instance.
Custom Audio Player
The audio player within your app is customizable to your liking to guarantee the most immersive experience for your users.
Graphical Equalizer
Pages playing the integrate a graphical animation in sync with the broadcast sound.
Audio Player on all pages
The audio Player is available on all pages of your progressive web app.
Custom Podcast Player
The player to listen to podcasts displayed within the app is fully customizable.
Upload and HOST podcast
You can upload your podcast directly to Muse, it is not necessary to use an external platform. They will be hosted and delivered directly to your users.
Buy a Podcast
You can display a commercial link for each of your direct the user towards an in-store purchase.
Podcast Illustrations
An illustration can be assigned to each episode of your podcast.
3 Detail View Templates
The detail view of each podcast episode can be customized once you've selected one of the 3 templates designed by our team pod experts.
About
3 Design Templates
Choose between 3 display templates for your about section.
Multi-blocks
You can structure the content of your page with different type of blocks (text, photo, video, quotes...) with an advanced and efficient rich text editor, to easily achieve your display and enhance your text.
Contact
2 Design Templates
Choose between 2 display templates for your contact section.
8 Pre-Defined Link Types
Add links to allow users to easily contact you: through social media, email, phone call or text, add a link to the Store, an internal or external link.
Text Customisation
Customise the title of each link on your Contact page.
Form
16 Field Types
Built your form by choosing from 16 different types of fields: free text, checkboxes, multiple choice, dropdown menu, date, phone, number, file and much more.
Multi-blocks
You can structure the description of your form with different types of blocks (text, photo, video, quotes,... ) with an advanced and efficient rich text editor, to easily achieve your display and enhance your text.
Custom Response Process
Customize the confirmation message, error message, send button text and completion message.
Response Management
Check form responses directly from the back-end, expert them in .csv format along with attached files.
Response Notification
Choose the recipient or recipients of the notification email upon each response submitted for the form.
Images Management
Manage your photo gallery from your App's Back-end, add photos in just few clicks.
Drag and Drop Upload
Integrate images into your content easily with the drag and drop feature.
Adaptive Compressing
Images are resized to several ratios, compressed and cached to reach the best weight, performance and display quality combination. Loading times are optimized without jeopardizing display quality.
Progressive Loading
Only the images which should be displayed immediately to the user are shown-top of the page images first, then the rest. This ensures a faster, higher performing web app and a native app for your users.
Included CDN
All the images hosted by Muse are hosted on a global CDN, with 18 location points throughout the world. Your content is hosted closest to your users, with no additional costs.
Images SEO
Your images are assigned HTML tags to facilitate their indexation by search engines.
External Content
Create Integration between your Application and External Services.
Adding External Content
Connect external content sources thanks to our catalog of over 30 external connectors: Youtube, Instagram, TikTok Dailymotion, Wordpress , Blogger, Flicker, SoundCloud, Google calendar, Facebook Events, and much more.
Content Caching
Your content is pre-processed, compressed and cached by Muse in order to ensure the best loading time, display and stability for your users, without any server overload.
Image Caching
Your images are resized, compressed and cached by Muse in order to ensure the balance between compatibility and performance for your users.
WordPress Plugin
The Muse Plugin for WordPress is an extension of the JSON API plugin, a plugin commonly used within the WordPress community. We have adapted it to safeguard community. We have adapted it to safeguard communication between your app and your blog, as well as to allow further flexibility in terms of content synchronization.
Content Sync
Content produced through an external source is synchronized with Muse, to be displayed in full while adapting to mobile, tablet, laptop and desktop.
Advanced Content Filters
The display of externally synchronized content with Muse can be filtered based on specific criteria at the source, to be interpreted by the connectors.
Popularity Ranking
The ranking of external synchronized content displayed with Muse can be managed according to the popularity of the content at the source.
Content Pagination
To guarantee the optimal of external content sync with Muse, pagination occurs for a smarter management of pages.
Live Audio
On air / off air Management
Access to live player is deactivated according to the schedule which you've defined for non-live broadcast hours. The page allowing access to the player is customizable in order to inform users of the upcoming live broadcast.
OS Controls
While live audio is broadcasting, your app communicates with the operating system so that your users can make use of the integrated controls of the system to manage playback.
Background Audio Playback
Your native app support audio playback mode, including when the app isn't in the forefront. This allows users to keep listening to your live audio sessions while using others apps.
Live Video
Custom Design
Customize the background color, the content zone fonts. the main color of the player, as well as the image and text displayed when no live show is available.
On air / off Management
The live player access is deactivated according to the schedule which you've define for non-live broadcast hours. The page allowing access to the player is customizable in order inform users of the upcoming live broadcast.
Submission Section
Allow your audience to Collaborator and Share content on your app
Involve your audience by making your app collaborative, and build a close-knit community
Adding a Submission section to your Muse mBaaS app gives you the opportunity to get your users more involved, by allowing them to generate content on your app. When you add the Submission extension to your app, users can send different types of content: Photos and videos with text, or just text alone.
This user-generated content will not be automatically published in the app, you'll have to publish it manually from the back-end, so you can keep an eye on the submitted content and decide what you want to display or not in your app.
Submission Section Features.
Title and Description
Photos
Videos
Text
Email notifications for each content sent
Content management and publishing
Submission Section
synchronization.The Submission section lets users submit text, photo or video content to the app owner, through the app
Several Types of Content
Users can send different types of content—text, photo or video.
Owner Notification
Each time new content is submitted by a user, the owner receives an email notification, with a copy of the content received.
Comments
View or modify the comments easily in your App from the Back-end
Comments Management
Manage your user's comments through a dedicated interface. Check the author and content of the comment, the section it's attached to, publication date, as well as status.
Moderating Comments
Activate the feature to moderate comments before or after they published. Choose their status at any time: Published, Shaved as Draft , Pending.
Comment Notification
Each time a new comment is added the app administrator can be notified via email.
User Authentication
By activating the authentication feature your app, when posting a comment, users are automatically identified by their profile if they are logged in.
Sources Comments
When comment management is handled through your site, such as WordPress, your app is connected in real-time in order to retrieve comments to be displayed. Comments are directly posted onto your site.
Disqus Comments
If you use Disqus to manage comments on your site, you can easily activate the Disqus module and integrate it within your native app as well as your web app. It all sync in real-time.
Community
User List and User Group
Create user groups from the list of users, and customized the access rights to the different sections of your App.
Shorting Users
The list of users can display users based on 3 criteria: all, most recent logins or most nearby
User profile
Each user has a public user profile visible to the other users of the app. The user can decide whether to display a public profile or not.
Chat
Enable Instant Chat Messaging Service within your App
3 Conversation List Templates
Choose your display template between 3 different styles: square profile picture, rounded or pictureless.
Conversation List
With one simple gesture on a list element, features are displayed to mark the conversation as read, delete it or report it as offensive.
3 Conversation Templates
Choose your display template between 3 different styles: square or rounded with a profile picture, or pictureless.
Message Notification
When receiving a message the user gets a notification in real time.
Report a Conversation
The user has the option to report a conversation as offensive at any time.
User Management
Manage a community of users within in your App from your Back-end
Dedicated Interface
The Muse back-end includes an interface dedicated to the management of app users. It gives access to the list of users, their location, the group they are attached to, their latest login date as well as social data.
User Panel
For each user, you have access to a detailed panel with all the information related to their profile which you can edit at any time.
Advanced Search & Sorting
The interface supports search by name, as well as advanced sorting options: by the group, the latest date of login as well as sign up dates.
Adding Users
You can add users simply by creating their profile manually.
Import/Export of Users
Muse allows the import and export of the user list in .csv format.
Public/Private
Manage precisely which groups will have access to the different sections of your App
Access Rights per Group
Decide which restrictions apply to each user group. Define which parts of your app are available or have restricted access.
App Access Rights
Decide whether you want to restrict complete access to your app for certain user groups.
Access Rights for each Section
Define for each group which sections of your app are available or restricted.
Custom restricted access page
Customize the design and content of the page displayed in the case of restricted access.
In-App Purchase
Generate Revenue via Membership
Ensure Consistence Revenue.
Build Customer Loyalty.
Have a Strong Client Base.
Choose the Duration and Time of the Script.
Make money in your app with in-app purchases subscriptions
( Muse GRAVITY does not charge any commission on the revenue generated by your sales)
Made popular by streaming platforms, commercialization in the form of a recurring subscription allows users of the app to access an offer as long as the subscription is active. This system gives users permanent access to exclusive content. The subscription renews automatically, until the user decides to cancel it. This is a payment method without any commitment, the unsubscription is simple and can be done at any time.
In-App Purchase represents nearly 50% of the revenue generated by native apps. Discover in-app purchases and their key features.( Muse GRAVITY does not charge any commission on the revenue generated by your sales)
Guaranteed Ease of Payment through Workflow and UX
A tool designed for both app creators and users, for a seamless purchasing experience
For an In-App purchase, the user doesn't need to create an account or fill in their billing information: all their data and their credit card are already registered in the stores. Thanks to the one-click payment, and to the means implemented by the stores, such as the payment by FaceID or TouchID, the purchase is made in a simple and fast way.
Although this comes at a cost (15% of revenue is taken from sales), the Apple and Google stores take care of everything: They handle the entire payment workflow, automatic subscription renewal and transaction.
Designed to build an app in an intuitive way, Muse mBaaS aims to provide a flawless user journey. Thanks to our ready-to-use workflow, a basic user path will be added to your app. It can be modified and customized. The purchase path is seamless, with an optimized number of clicks to allow no obstacles to the sale of a subscription.
Incorporating swift, intuitive, immediate, reliable, and constraint-free in-app purchases can be a game-changer for your business. These features offer a seamless and frictionless experience for your users
How In-App Purchase Works?
Step 1: Create your offer: Your Content, Your Prices, Your Rules
Step 2: Restrict your Content: Key features to make users want to become a member
Step 3: Publication on the Stores: Muse mBaaS guides you in your submission process to the stores.
Step 4: Manage your Members:Muse mBaaS helps you build your membership base
Monetization
External Service
You just have to set a few parameters to start monetizing your app.
Platform Specific Settings
Each platform is different from the next, it is, therefore, possible to fill out the advertising tags associated with each platform.
Prioritizing Campaigns
If several campaigns are set up you may determine a priority order in order to maximize advertising space usage within your app.
Platform Prioritization
The campaigns display priority rules that can be defined according to each platform (iOS, Android, web).
Strategy
Optimize advertisement display by defining Ads strategy for your App.
Ads Distribution
Optimize your advertising distribution by prioritizing your services so that an advertisement will always appear in your spaces.
Network Priority
Decide which network has priority.
Always show Ads
If there is no more advertising inventory, Muse mBaaS will continue to the next to ensure that the advertising space is always occupied.
Internal ad Network
Use the Muse ad server to show Internal advertisements within your app.
Campaigns Management
Create and manage advertising campaigns to display interstitial or banners within your app.
Interstitial Advertisements
Display interstitial advertisements when opening the app or while viewing the content.
Display Turnover
The display turnover of advertisements within a campaign is managed automatically.
Adaptive Formats
The format of the ads is adapted to the screen size of the device on which it is displayed to ensure optimal display.
Display Rules
For each campaign, determine the display constraints for the ads: the number of impressions, number of clicks, time period.
Banners
From the list of clients and leads, schedule your push notifications. You can make either send targeted push or by group.
Notification
Send
You can send notifications manually to your users for one time communication with your audience.
Set the Notification Open Action
Define the action which will be triggered upon users opening the push notification: opening the app, being directed towards the Home or a specific section, or an external link.
Real-Time Notification Preview
Your Muse back-end lets you preview how your notification will be displayed on your users’ devices in real time.
Number of Recipients Calculations
Visualize the number of recipients for your push notification based on the targeting rules you’ve applied in real time.
Target Users according to their Behavior. Native
Target the users who will receive push notifications according to: the number of times they’ve opened the app in the last 30 days, their app version, or for instance, only target the users who’ve never received a push notification before.
Target Users according to their Device. Native
Target the users who will receive push notifications according to the device they use.
Geographical Targeting. Native
Target the users who will receive push notifications according to their geographical position.
Nominative Targeting
Target your clients and leads by name or in batch and create an ever more personalized communication strategy.
Send Push in the Browser
Send push notifications that your users will receive directly in their web browser, on mobile, tablet and desktop. Push web notifications are compatible with Chrome Desktop & Android, Firefox Desktop & Android, and Opera Desktop & Android.
Push Notifications Statistics
Analyze the performance of your notifications by using statistics on their open rate and click-through rate.
Anti-Flood Security
A server safety system prevents mistakes, such as repeated deliveries or unintentional delivery of a large number of push notifications over a very short period of time.
Dispatch Time Restriction
For scheduled push notifications you can select the hours within with users will receive notifications: at any time, during defined time windows or during a specific time slot.
Scheduling Future Dispatch
Precisely schedule the dispatch of manual push notifications by selecting the date and time of dispatch. Activate the local time option to remain relevant to international users.
Sending Manual Notifications to Users
You can send notifications manually to your users for one time communication with your audience.
Choosing the Action upon opening the Notification
Define the action which will be triggered upon users opening the push notification: opening the app, being directed towards the Home or a specific section, or an external link.
Sending a Dispatch upon the Publication of Content
Create dispatch rules for scheduled push notifications related to the publication of new content for any section within your app.
Real-Time Notification Previews
Your Muse mBaaS Back-end lets you preview how your notification will be displayed on your users’ devices in real time.
Real-Time Calculation of the Number of Recipients
Visualize the number of recipients for your push notification based on the targeting rules you’ve applied in real time.
Automatic Push
Something new with your app? Automatically notify your users
Strategize your communication
Create your notifications
Manage your notifications
Push History
Check the full history of push notifications sent with the title, description, sender, date of dispatch and notification status.
Send SMS
Send your users notifications directly on their mobile devices via SMS.
Personalize Text
See the number of recipients and create 140 character messages from your backend, so a single SMS is sent to each recipient.
History
Easily view the history of messages sent to your users, from your Muse back-end
Increased Reach
SMS notifications work on all mobile models, in 221 countries.
Geoalert Notifications
Display notifications when a user enters or exits a geofence zone.
Beacon
Manage a fleet of iBeacons to trigger the display of notifications.
Custom Beacon Layout
The Muse back-end lets you specify the beacon layout of your choice for your fleet of beacons.
Triggering Distance
Determine the distance within which beacons will trigger the display of notifications.
Geofences
Define geographical areas which will be used to trigger the display of notifications.
iBeacons
Define geographical areas which will be used to trigger the display of notifications.
Statistics
Traffic
Analyze the number of launches, unique sessions, and page views.
Publication Status of my App
Check the publication status of your app at a glance. This will help you to know what actions to take.
Unlimited History
There is no time limitation to the safekeeping of the statistics of your app.
Downloads
Analyze your number of app downloads, on a daily or weekly basis, or from the first publication date in the stores.
Period Filtering
Analyze the statistics within a customised time frame.
Session Time
Analyze the amount of time your users spend in your app.
Export Stats Data
Export your app statistics in csv format for additional analysis with another tool.
Technical
Analyze the technical performance your App
% of OS Downloads
Check the % of App Downloads between Android and iOS Platforms
% of OS version Downloads
Check the % of App Downloads between Android or iOS OS versions respectively.
Top Devices
Check the top devices downloads along with their make and models.
Social
Analyze where your users come from: country, town, language's of user's devices, and view the approximate location of users on a Map.
SEO
Custom Domain
Strengthen your brand identity with a unique domain for your Progressive Web App.
Why choose a personalized domain name?
Strengthen your online presence and professionalism. A personalized domain name gives your PWA a unique address, reinforcing your brand identity. It enhances credibility and helps users easily memorize your app, an essential element for professional positioning.
SEO benefits
Boost your online visibility. A personalized domain name optimizes your search engine optimization (SEO) and helps you improve your search engine rankings. A well-chosen domain attracts more visitors and increases awareness of your PWA.
Meta Title and Meta Description
Optimize your PWA's SEO and visibility with effective meta tags.
Importance of Meta Title and Description
Boost your SEO and display in search results. Meta Title and Meta Description tags play a crucial role in SEO, impacting both search engine rankings and the appearance of results.
Global Meta tags
Maximize your app's global visibility With Muse mBaaS, you can manually define Meta Title and Meta Description tags at the global level, giving you precise control over the image and presentation of your PWA on search engines.
Meta tags by section
Optimize each section for targeted SEO.
Each section of your PWA can have its own Meta Title and Meta Description tags, allowing you to create tailor-made SEO content for each part of your application.
Meta Title and Description for items
Automatic generation and full customization
For individual items, such as articles or products, Muse mBaaS automatically generates Meta Title and Meta Description tags from the available information (title, summary, or start of content).
Automatic URL redirection
Automatic redirection for error-free navigation to avoid 404 errors and to Keep your links active and optimize your SEO
The automatic redirection feature lets you manage slug changes to your content without creating 404 errors. When the URL of a resource is modified, your users are automatically redirected to the new address, guaranteeing a smooth, uninterrupted experience. This also helps preserve and improve your app's SEO by avoiding loss of visibility due to broken links.
In mCMS, when the slug of an item (article, event, podcast, video, etc.) is modified, the original URL remains active. Both versions of the URL point to the same content, as the item ID is used to identify it. This guarantees continuity of access for your users, whatever the name change.
The importance of metadata for social sharing
Make your content more engaging on social networks. Metadata dedicated to social sharing, such as OpenGraph tags or Twitter Cards, directly influence the appearance of your content when shared on networks.
OpenGraph tags
Optimize sharing on Facebook and other network. The OpenGraph protocol, developed by Facebook, is widely used by many social networks to enrich content sharing.
Twitter Cards tags
Optimize shares on X (formerly Twitter)
Twitter Cards tags, specific to X, enrich the visual rendering of your content when shared on this platform. With Muse mBaaS, you can customize these tags to offer an optimal preview, including high-quality images, relevant titles and descriptions.
Meta Title and Description for social sharing
Dual benefits for SEO and social sharing
Meta Title and Meta Description tags are not only essential for SEO, they also play a key role in the display of your content on social networks.
Image and canonical URL
Guarantee visual quality and avoid duplicate content. When it comes to social sharing, the associated image is crucial to attracting attention.
Optimizing sharing on Social Networks
Boost your PWA's visibility on social networks by optimizing metadata for sharing.
The importance of metadata for social sharing
Make your content more engaging on social networks. Metadata dedicated to social sharing, such as OpenGraph tags or Twitter Cards, directly influence the appearance of your content when shared on networks.
OpenGraph tags
Optimize sharing on Facebook and other network. The OpenGraph protocol, developed by Facebook, is widely used by many social networks to enrich content sharing.
Twitter Cards tags
Optimize shares on X (formerly Twitter)
Twitter Cards tags, specific to X, enrich the visual rendering of your content when shared on this platform. With Muse mBaaS, you can customize these tags to offer an optimal preview, including high-quality images, relevant titles and descriptions.
Meta Title and Description for social sharing
Dual benefits for SEO and social sharing
Meta Title and Meta Description tags are not only essential for SEO, they also play a key role in the display of your content on social networks.
Image and canonical URL
Guarantee visual quality and avoid duplicate content. When it comes to social sharing, the associated image is crucial to attracting attention.
Google Sitemap and Search Console
Optimize your PWA's visibility on Google.
Why use Google Sitemap and Search Console?
Make it easy to Index your PWA. A sitemap enables Google to efficiently crawl your PWA and index all your pages.
Improve your SEO
Optimization for better ranking. The sitemap plays a key role in SEO, helping search engines to discover and crawl all the pages of your PWA, including the deepest ones.
Simplified Integration
Fast connection to Google. Muse mBaaS sitemap and Search Console integration is quick and easy.
Custom URL
Customize your application's URLs to improve SEO, make links easier to read and share.
SEO improvement
URLs optimized for search engines. The URL rewriting feature offers you several levels of customization to adapt your URLs to your needs, while making your links more effective and understandable for users and search engines alike.
URL Readability
Clear, easy-to-understand URLs. A legible, well-structured URL helps to identify the content of a page without having to visit it.
Simplified sharing
Short, memorable URLs. Short, explicit and personalized URLs are easier to share on social networks or by email.
Schema.org
Optimize your search results with structured data for your PWA.
Improved search engine visibility
Enhanced results for improved performance. Structured data, in Schema.org format, enables Google to better understand the content of your PWA.
Global structured data
Customization and automatic generation. Muse mBaaS lets you add customized global structured data that applies to all your pages. You can define global structured data for your content apps and ecommerce apps.
RSS Feed
Synchronize your external online content to your app with Muse mBaaS RSS feed integration.
RSS feed: Articles
Distribute your articles beyond your app and expand your audience.
RSS Feed: Videos
Distribute your videos beyond your app and increase your visibility.
RSS Feed: Events
Share your calendar on platforms external to your app and grow your audience.
RSS Feed: Map
Share your app's map on external platforms and increase your visibility.
RSS Feed: Podcasts
Distribute your podcasts on platforms external to your app and increase your audience.
Promote
Reach more audience by promoting your App right inside from the App Back-end.
Share
Share your app directly to Social Media Platforms, like Facebook and Twitter (X), right inside from the Muse mBaaS Back-end.
QR Code
Download the QR Code from the inbuilt QR Code Generator or integrate it directly to your website so that visitors can download the app just by scanning the QR Code.
QR Code
For the QR code scan validation process, a printable sheet is available so that you can share the QR code with customers. The URL of the QR code is also available in your back-end.
Rating popup
Show a pop-up that will ask users to rate your App on PlayStore or App Store, and configure it based on the Number of App Launches.
External Analytics
Google Analytics
Collect statistics on your app's usage with the Google Analytics. It is a free app analytics solution, delivering statistics on your app's usage and user engagementa. is a free app analytics solution, delivering statistics on your app's usage and user engagementa.
Your Google Analytics is automatically configured with relevant events from your app, allowing you to get detailed stats.
Get detailed information about your app usage
Google Analytics is used to collect data about the use of your app. The SDK automatically records what Google calls events, i.e. what happens in your app, such as user actions, system events or errors. Once the data is acquired, it will be available on the dashboard from the Firebase console. This dashboard displays the event reports that are automatically created for each distinct type of event recorded by your app.
Analyse your stats and adapt your marketing strategy.
Optimize your performance using the data you collected.
Once your first reports are available, you will be able to review certain events that will show you how your users are using your app. Analytics reports allow you to clearly understand how your users behave, so you can adapt your marketing plans and optimize your app's performance.
Google Tag Manager
Connect your app to Google Tag Manager (GTM) to get additional usage statistics.
The GTM integrations is automatically configured with the relevant events of your app, allowing you to get detailed usage statistics.
Thanks to Google Tag Manager, the behaviour of your App's users will no longer hold any secrets for you.
Get even further detailed information about your app usage with GTM
Google Tag Manager is a tool that allows you to collect a lot of data to effectively track and measure the performance of your app. If you use Google Analytics you already have access to some data. But with Google Tag Manager, you will get additional information to complete your analysis and improve further.
This service offered by Google is a "Tag Management System". It allows to implement a piece of JavaScript code on a web page in order to call other pieces of JavaScript code, via a single interface. For this, Google Tag Manager uses tags (or tracking tags). These tags are types of information that tell Google Tag Manager what data to collect. From the Google Tag Manager management interface, you can add tags and define triggers:
- Tags are the different JavaScript codes that you want to run in the container on your site. - Triggers, are rules that you define to trigger the display of tags.
Google Tag Manager offers many default tags and triggers to help you get the data you want.
Meta Pixel and App Events
Integrate Meta Pixel (formerly Facebook Pixel) and the Facebook Event Analytics SDK into your app to analyze your users' behavior and optimize your marketing strategy.
Enable tools to collect information about the behaviour of your App's users.
What is Meta Pixel and App Events?
The Meta Pixel & App Events extension adds the Facebook SDK and the Meta Pixel to your app. This allows you to track certain events performed by users in your native app and in your PWA.
Among the list of these events are interactions related to usage, such as the number of app downloads, registrations and logins, but also other events related to purchasing behavior such as checkout, adding a credit card, adding an item to the cart, or other events related to viewing the app, such as reading an article or a video.
Once analyzed, this data allows you to understand the user's behavior and to adapt your different marketing strategies. This is why installing the Meta Pixel & App Events has following advantages:
- Collect data related to the use of your app - Check interactions with your content or products - Measure conversions made in the app
Measure the Performance of your Ads
Adapt your campaign strategy and maximize your conversions.
Increases your App Downloads
Boost your downloads with dedicated advertising campaigns on Facebook and Instagram.
Improve your user's Satisfaction
Increase your conversion rates by creating an app tailored to your users.
Countly
Analyze your app usage statistics
Your country Analytics is automatically configured with relevant events from your app, allowing you to get detailed stats.
Understand your users and improve your app
Get powerful insights into your app usage
Countly is a data analytics platform that helps you understand how users interact with your app. With advanced features like event tracking, cohort and retention analytics, Countly provides valuable insights into your app usage that will guide you to optimize the user experience and maximize your revenue.
The Countly SDK collects data from your app automatically and provides dashboards to visualize your data.
Take your app in the right direction
Make the right decisions with accurate and comprehensive data
Countly provides valuable information about app usage that can help optimize the user experience and maximize revenue generation. By analyzing the data collected via Countly, you can identify potential problems, improve the most used features and pages, and make informed decisions about the future of your app.
The Countly extension is automatically configured with the major events of your app which allows you to get detailed usage statistics. To take advantage of this, simply connect your existing Countly account to your native iOS and Android apps from your back office.
AI Assistant
Simplify content creation with AI Assistant, powered by OpenAI
Fine-tuning for optimum App customization
Thanks to the fine-tuning options, you can give specific instructions to the AI Assistant to follow your precise guidelines when drawing up its answers. This feature allows you to further customize the assistant to meet your exact requirements. For example, if you run a blog about new technologies, you can configure the AI Assistant to adopt a technical tone and include domain-specific terms, ensuring a perfect match with your target audience. Similarly, for a site dedicated to fashion, you can set the assistant to use a more creative and trendy style. This ability to refine responses saves time while increasing the relevance and impact of your content.
An Assistant for all your App writing needs
Muse mBaaS AI Assistant, powered by OpenAI technology, is designed to revolutionize the way you create content in the CMS.
With this feature, you can generate high-quality content in record time, improve the consistency and style of your texts, and reduce the effort required for copywriting. Whether you're pressed for time or simply want to improve the quality of your content, the AI Assistant adapts to your needs to deliver an optimized writing experience. What's more, by using the AI Assistant, you can minimize errors and increase the accuracy of your texts.
The AI Assistant is ready to use, and you can use it directly in the Muse mBaaS CMS for personalized, efficient assistance, thanks to the power of advanced templates such as GPT-3.5 (Turbo), GPT-4, GPT-4 (Turbo) and GPT-4o. If you wish, you can add your own OpenAI API key and use the AI wizard without limit.
Write, complete, summarize and translate
Muse mBaaS AI Assistant is your indispensable ally in maximizing efficiency. By entering a prompt in the dedicated field, you can give precise instructions for generating text. Whether you're creating original content or enhancing existing text, the AI Assistant adapts perfectly to your needs. You can select a passage and ask the assistant to summarize, complete and enrich it, or translate it into another language. What's more, the AI Assistant can change the tone of your text to make it more professional, neutral, educational, empathetic or relaxed.
This flexibility enables you to produce varied content tailored to different contexts and audiences, making your communication more effective and impactful. By integrating the AI Assistant into your creative process, you optimize your productivity and ensure consistent quality of your publications, allowing you to focus on higher value-added tasks.
Paid Add-ons
Add more functionality within your App using our Paid Add-ons
Coupons
Club Card
Loyalty Card
Live+
Coupons
Coupons Management
Create and share your discount coupons. Manage them from your back-end, easily edit their status, active or inactive.
2 Validation Process
Muse offers two different validation processes for your coupons: redeem them through the app or use a promo code.
Advanced Terms of Use
Define the terms of use for your discount coupons: a period of validity, number of times they can be used, and per client.
Coupons Categorisation
Create categories for your discount coupons and choose between 3 display templates for the categories.
Advanced Design
Customize your coupons by choosing an image, background color, as well as customizing the text font and color.
Coupons Geo-Location
For each coupon, you have the option to add a location, a useful feature in the case of several establishments.
Coupons Usage Statistics
Analyze the performance of your coupons through a statistics tool detailing the number of redeemed coupons, in calendar view, as well as according to your list of clients and who redeemed them.
2 List Templates
Customize the design of your coupons list and choose between two templates.
Edit Coupon List Info
Select which information will appear in the coupons list, such as the date of validity.
Advanced Coupon Page Design
Customize the design of the detail pages of your coupons by choosing the colors of each item and text, as well as the text fonts.
Saving Coupon Feature
Your users have the option to save coupons for a later use.
History of Redeemed Coupons
Your users can access a history of all the coupons they’ve redeemed.
List of Saved Coupons
Your users have access to a list of available coupons which they’ve previously saved.
Custom Confirmation Screen
Customize the design of the confirmation screen upon using a coupon by editing the text and colors used.
Club Card
Tied to the Loyalty Card
Muse offers the possibility to set up 3 membership levels for your clients which they can access once they’ve earned a specific number of loyalty points —it’s up to you to define it.
Custom Design
Customize the design of your club card: name, colors, background images, fonts…
Defining Privileges
Define the lifetime privileges associated with each different membership status of your club card.
Loyalty Card
Collecting Points
Muse offers a loyalty card feature through which users can collect points—it’s entirely customizable from the back-end.
Customizing the Card
The number of points per card can be customized along with the value associated with each point, used to calculate your return on investment.
3 Card Templates
Choose between 3 display templates for the loyalty card: round, square or counter.
Custom Design
Styles, colors, fonts, icons, customize every last detail of your loyalty card.
3 Validation Process
Define the validation process for the points collected through the loyalty card: QR code scan, manual check-in within a defined geographical area or link sharing.
Promotional Material
For the QR code scan validation process, a printable sheet is available so that you can share the QR code with customers. The URL of the QR code is also available in your back-end.
Managing Gifts
Define the gift users will receive upon completing their loyalty card: title, description, the content of the gift, expiration date of the offer, advanced design options.
Rewards History
The user can access a history of redeemed rewards, with the date they were used, directly within the loyalty card section or from their user profile.
List of available Rewards
Choose between 2 display templates for the list of available rewards: list view or full-screen mode.
Custom Reward Design
Styles, colors, fonts, icons, customize the visual look of rewards to the very last detail.
Custom Conformation screen
Customize the colors and fonts used within the action screens to redeem rewards: validation screen or error, QR code reading or usage confirmation.
Live+
Custom Live Player
The player to listen to live audio within the app is fully customizable.
Meta-Information
Meta-Information related to the stream file is displayed by the audio player: title, cover, artist ,...
Graphical equalizer
The streaming pages of the live show integrate graphical animation in sync with the broadcasted sound.
App Design
Design Resources
Manage your app's overall style from one, single menu: the color theme, typography, action buttons, hover effects, and other elements. Create your design and apply it to the entirety of your app, in one click.
BG Images Management
Muse lets you integrate images within your design and display them in the background.
Style Editor
Manage your styles at the global level in order to ensure a coherent design throughout the different views of the app.
Updating the Design
Updates related to the design of your project do not require you to rebuild your app. Once approved they are automatically taken into account and visible for your users, without extra action.
Icons Gallery
A collection of more than 8000 icons created specifically by our team of designers and organized into 3 different sets is available in your back-end.
Custom Icons
Create your own icon collection by uploading your own icons or images, directly from the back-end of your project, in .png format, 260px x 260px.
Professional Themes
The Muse back-end features 25 professional themes produced by our team of expert designers. Inspired by our mobile-first philosophy, they are designed to perfectly adapt to each device, keeping with the current trends, plus fully customizable.
Google Fonts Library
Muse Back-end features a set of more than 800 Google Fonts which can be used directly in the back-end, without the need to embed extra code. You Can Even upload your own Font to the App.
UnSplash Library
Muse clients can access the Un-splash photo library, directly from the back-end, with over 500,000 high-resolution images.
Images Advanced Search
The Unsplash library in the Muse back-end is equipped with an advanced search engine to sort images by theme, keyword or color.
App Walk-through
Create an integrated tutorial and guide your users through the first launch of your app
Strategy
Adding an app walkthrough to your app is an essential strategy for delivering an exceptional user experience.
Guide Users
This guide, integrated into the first launch of your app, gives new users a warm welcome and guides them smoothly through the various features of your app.
Display Mode
Choose from our 2 display modes for the steps in your app walkthrough. These templates are fully configurable: from image effects to content alignment, you choose what suits you best, while ensuring that the end result is clear and pleasant to read.
Familiarize User with your App
Users quickly discover the specifics of your interface and the possible interactions, reducing any friction or hesitation. By making it easier for them to familiarize themselves with your app, this interactive guide contributes significantly to user engagement, and therefore to long-term loyalty.
Create walk through which Suits you
Create up to 5 screens to say as much as you like about your app
In your back office, a dedicated menu lets you create your app walkthrough. On each screen, add your guide's title, a step title, an image and a description text.
Settings
App Settings
Set all your shop information in one go. First all the contact details: address, email, phone, et of course the name of your shop. Then the metric standards weight and currency. Continue with your social media : Facebook, Instagram, Twitter. Finally, add the legal information data that will appear at the bottom of your invoices. Et voila! You're all set.
App Information
EU Consents
404 Error
External Connections
Connection/Subscription
User Profile
External Services
My Files
Head Tags
Tearms and Conditions
App Information
Indicate the key settings of your (contact, email, language, ...)
Privacy Center
Manage permissions, consents, data privacy, terms and conditions.
EU Consents
Set up consent alerts for visitor from the European Union.
404 Error
Customize your 404 page
External Connections
Connect your app to Facebook, X (Twitter), Google Maps and more.
Terms and Conditions
Define the terms of service and your privacy policy.
Installed Plugins
Settings for Plugin extensions installed in your app.
Appointment booking
Manage your appointment booking settings
Booking an appointment online is an excellent way to save time and money: you define your opening hours and your customers choose the right time slot according to their constraints and your availability. Today, this feature is key to win new customers who aspire to a maximum of flexibility and a minimum of constraints. Displaying your availability and allowing your customers to see right away when they can get an appointment has become a must have. This simple solution, which is perfect for a wide range of businesses, will not only improve the customer experience, but also synchronize your availability in real time and thus avoid booking errors.
Beauty professionals, hairdressers, garage owners, piano teachers... No matter what service you offer, you need to allow your customers to schedule appointments online.
A solution that fits your industry
Time saving for you and your customers
A foolproof way to schedule appointments
A smooth and without constraints customer experience
All your appointments in one place
A customized booking planner
A perfect user experience
Registration Setting
Manage your appointment booking settings
3 Display Templates
Choose between 3 display templates for the login page.
Twitter Sign-in
Allow logging into your app through Twitter.
Integrated User Database
Your app integrates an authentication feature to allow users to sign in and log in directly, without the need to rely on a third party service.
2-Step Sign In Process
Collecting the user information required for the sign up is a 2 step process, in order to differentiate login information from contextual information requests.
Access without authentication
It is possible to make authentication optional to access the app.
Sign Up Possibility
It is possible to allow the user to create an account to access the app or parts of the app.
Terms of use
Define the terms of use with which users must comply upon registering for your app.
Sign Up with Facebook
Allow registration and login to your app through Facebook.
Sign Up with Twitter
Allow registration and login to your app through Twitter.
Custom User Profile Fields
You can customize the fields to display in the user profiles, as well as the way they are displayed within the app.
Custom Fields
Build the user profile of the members of your app with customizable fields.
Mandatory/Optional Fields
Decide which fields are mandatory or optional within the registration process.
Public / Private Information
For each field of the profile, define which are visible for all other app users (public), only visible for the user himself (private) and only visible for the app owner (invisible).
Other Settings
Manage your appointment booking settings
Backups
Create backups to be able to restore your app if needed.
My Fonts
Add your own fonts
My Files
Store files to use in your plugin (advanced use)
Privacy Center
Permissions
Set all your app permissions in one go from the privacy center page. This page allows you to control which permissions your app requests from your end users.
Integrations
Direct Integrations
Integrate your Favourite Apps including, Chat GPT, YouTube, Tawk.to etc. in just a click with Zero-Coding. etc. in just a click with Zero-Coding.
Other Integrations via: Zapier or Make.com
With the Zapier add-on, you have the ability to connect your eCommerce app to thousands of other online services. It's the perfect add-on to set up automations without having to code. (You must have an account at www.zapier.com or www.make.com to use this add-on)
Zapier
Muse mBaaS + Zapier
Zapier is a tool that helps you automate repetitive tasks between your Muse mBaaS app and other online services, without any coding. When an event occurs in your app, Zapier can ask an online service to do a particular action, and vice versa.
For example, when an order is placed in your Muse mBaaS app, Zapier can ask Google Sheet to create a new row in a spreadsheet.
Save time with Zaps
A zap is a series of instructions that you define in Zapier to perform predefined tasks. A zap is triggered when a given event (a trigger) occurs in an app. The trigger sends a set of information to Zapier. This information can be used in zaps to perform actions in other online services that are also connected to Zapier.
Triggers
Your Muse mBaaS App automatically notifies Zapier when the following events occur: - new order - new customer - new lead - new abandoned order - new product - new product variant - new promo code - new updated promocode. For example, you could create a zap that adds your new leads' email to a Salesforce campaign.
Actions
You can automate the following actions in your Muse mBaaS App using information collected in Zapier: - update a tracking URL - update the Inventory Quantity of a product variant - send a push notification - find a Collection by ID - find a Product by ID - find a Variant by ID - find an Option by ID. For example, you could create a zap that updates the stock of a product when a row is added to a Google Sheet table.
Simple, Affordable Transparent Pricing
Explore our flexible plans and find the perfect fit for your business.
Schedule a Live Demo Session with one of our Experts
FAQ's
Frequently Asked Questions
General Questions
Is there any Setup Fee?
No, there is no setup or development fee on any of our plans.
Is there any App Submission Fee?
No, there is no App Submission Feeon any of our plans if you pay yearly. Otherwise, a minimal one-time fee of ₹ 1,900 for Web App Plan, ₹3,900 for Android App Plan, and ₹ 9,900 for iOS App Plan will be applicable.
Do I need to enter my payment information to sign up?
No. You can sign up and use Muse mBaaS for 7 days without entering your payment information. At the end of your trial, or when you decide to launch your store, you will need to pick a plan and enter your payment information.
Can I cancel my account at any time?
Yes. If you ever decide that Muse mBaaS isn’t the best platform for your business, you can simply cancel your account.
Can I upgrade my plan later?
Absolutely! You can upgrade your plan at any time within the same app type.
Can I Switch between Business and eCommerce Plans?
No sorry, you can't switch between the types of apps, as changing an app type changes the complete structure and nomenclature of that App.
Additional Store Charges
Play Store Charges
To Publish your app on Google Play Store, you need aPlay Store Developer Account costing at $25 (one-time). Paid directly to Google.
App Store Charges
To Publish your app on iOS App Store, you need an App Store Developer Account costs $99/year. Paid directly to Apple.
Get a FREE Demo Now
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Why choose Muse mBaaS?
When using Muse mBaaS, you build an app with the advanced technologies offered to developers by Apple and Google.
Muse mBaaS makes your Apps faster, more secure, and integrated perfectly with the operating system of your end user.
Doing so, your app benefits from all the innovations made by Apple and Google to provide the unique user experience only a Native App can provide, with things like in-app purchases, one click checkout with Apple Pay, Push Notifications, Offline usage, Fast and Smooth App browsing, and a Beautifully Integrated Design, ….
This is a bold choice, and our customers see a true difference compared to other.
iOS App
Our iOS Apps are optimised for iOS 18 and are written in Swift, the Apple technology offering unique capabilities to build stunning user experiences, tightly integrated with the iOS ecosystem.
Android App
Our Android Apps are optimised for Android 15 and are written in Kotlin which is a modern and open-source programming language to build first-class Android apps, with contributions from Google.
Progressive Web App
With Muse mBaaS, you can also create a Progressive Web App which can send Push Notifications, the modern way to make a website that behaves like an app. We chose Angular for this.
Powered by
Google AMP
Accelerated Mobile Pages
Increase visibility and generate more traffic on your Progressive Web App.
The AMP format for your shop, applied to all of your product pages in one-click, ensure that your product pages are loaded almost instantly, and as a result a perfect user experience and increased customer retention.
Unmatched Loading Speed
The AMP (accelerated mobile pages) format was created by Google with the aim of making web pages load smoother and faster on mobile. AMP Pages load instantly, allowing you to deliver an even faster experience on all mobile devices.
More Visibility, More Traffic
Google highlights pages using AMP technology in its search results. AMP Pages appear either in the AMP carousel at the top of the first page of results, or in traditional results, labeled AMP.
Boost CMS Section Content
The AMP add-on works with the CMS sections of your app: articles, events, maps, podcast, video, about. With this add-on, you greatly increase your visibility and your chances of acquiring traffic on your PWA!
